As a highly experienced public affairs, media relations and crisis management professional, Sarah is able to offer a wide range of expertise. Since 2005, Sarah has worked in government public relations with a focus on serving executives and dynamic leadership groups.
Sarah has played a key role in regionally known projects including the April 2010 tornado responce, the opening ceremony for the Wake County Detention Center and the 2007 State of the State address. She was also involved in the development of one of the first local government social media policies in the country in 2009.
When working with clients Sarah considers the needs of their organiztion, ways the audience is likely to respond and the best match of distribution menthods and resources. As a former journalist, Sarah has a keen sense understanding what drives news.
In addition, Sarah is an exceptional writer and editor as well as a proficient photographer and video/audio content producer.
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